Our Story
Still George's
Since 1961
In 1961, George Najour opened a delicatessen at 1041 North Highland Avenue NE in Atlanta's Virginia-Highland neighborhood. There was a deli up front and a simple beer bar in the back. That was George's. That's still George's.
Over the next six decades, the neighborhood transformed. Atlanta grew. Bars and restaurants came and went. George's stayed — and became something rare: a true Atlanta institution that never lost what made it special in the first place.
The George Burger debuted in 1983 when a kitchen was finally added. It hasn't changed since, because it doesn't need to. Cold drafts, great food, a lively sidewalk patio — Georgia life at its best.
65+
Years Serving Atlanta
What We Stand For
Built on Simple Principles
Neighborhood First
We've watched Virginia-Highland grow and change for over six decades. We're not just in the neighborhood — we're part of it.
Simple Done Well
No gimmicks, no trends. Just honest food made right. The George Burger hasn't changed because it doesn't need to.
Come As You Are
This is a place for everyone — first dates, old friends, post-game crowds, and solo regulars. Pull up a chair.
Family-Owned Since Day 1
George's has never been a chain. It's a family business built on handshakes, hard work, and the same commitment to hospitality since 1961.
The History
Six Decades on North Highland
George Arrives in Atlanta
George Najour moves to Atlanta to assist in operating George's Glass Bar in East Point, GA — his first foray into the Atlanta bar scene.
1041 North Highland Opens
George opens George's Delicatessen at 1041 North Highland Avenue NE in the heart of Virginia-Highland. A deli up front, a beer bar in the back — simple, unpretentious, and immediately beloved.
A Kitchen is Born
A full kitchen is installed. The George Burger debuts — hand-pressed beef, house sauce, pickles on a toasted bun. The deli becomes George's Bar & Restaurant, and the name sticks.
A Virginia-Highland Anchor
As Virginia-Highland transforms into one of Atlanta's most vibrant neighborhoods, George's remains its steady, welcoming anchor. Cold drafts and the same great food, no matter what changes outside.
Community Roots Run Deep
George's hosts a fundraiser for the Vince & Barbara Dooley Scholarship Fund, underscoring decades of community involvement and the bar's role as a neighborhood gathering place.
Still Here. Still George's.
Over 65 years later, George's remains family-owned and neighborhood-rooted. Same address. Same spirit. Cold beers, great burgers, and a sidewalk patio where Atlanta comes to be itself.
Come Experience It Yourself
No better way to understand George's than to pull up a stool, order a cold draft, and let the neighborhood in.